Group Product Manager, Integrity & Risk at Adyen

Sofia Kosiborod

Experienced product leader with expertise in fintech, risk management, and digital commerce. Currently leading a team of 6 Product Managers at Adyen, driving the vision for next-generation risk platforms. Proven track record of delivering measurable results, reducing operational workload by 20% through automation while ensuring regulatory compliance and business growth.

location_on Amsterdam, NL

Experience

Oct 2023 - Present

Group Product Manager, Integrity & Risk

Adyen | Amsterdam

Lead and mentor a team of 6 Product Managers/Senior Product Managers shaping the future of Adyen's Integrity & Risk framework. Driving the vision for a next-generation risk platform — a unified, data-driven, and adaptive ecosystem designed for scale, precision, and proactive risk management. Reduced merchant operations workload by 20% through automation and smarter workflows.

2021 - 2024

Product Lead, Digital Commerce

Abcam | Amsterdam

Defined and executed digital commerce strategy in a B2B2C model. Drove the shift from offline to digital ordering, evolving online orders from partial manual handling to 100% zero-touch fulfillment. Led migration from legacy ERP to Oracle ERP, building and integrating APIs with external services to support B2B2C commerce.

2017 - 2021

Senior Product Manager, FinTech

Booking.com | Amsterdam

Defined and implemented partner payout strategy, improving US small-partner payout experience by removing compliance risks and reducing inbound support by 80%. Pivoted during COVID to automate chargeback processes for Virtual Credit Cards, reducing operational workload by 90%. Enhanced Pay-In service, improving card authorization rates by 10%.

2016 - 2017

Product Owner, Content Management & Digital Marketing

Backbase | Amsterdam

Owned roadmap and delivery for a core Backbase platform component. Increased velocity and transformed the team into the top performer in the department within six months. Implemented R&D processes to gather early and continuous field feedback.

2007 - 2016

Account Director & Product Manager

Amstelnet | Amsterdam & NYC

Managed software accounts for global publishers (The Economist, Financial Times, WSJ, Washington Post). Initiated and led research/ideation/implementation of the SAAS platform, which became core product offering. Integrated multiple PSPs (Ingenico, WorldPay, Braintree, Adyen) to support subscriptions globally.

2005 - 2006

Marketing Manager (Internship)

Prescan | Moscow & Hengelo

Conducted market analysis, branding, and pricing strategy. Opened and ran the Moscow branch.

Education

MSc Marketing

Vrije Universiteit Amsterdam | 2006 - 2007

MSc (Hons) International Marketing

State University of Management, Moscow | 2001 - 2006

BSc Marketing Management

Saxion Hogeschool, Enschede | 2004 - 2006

Certifications

Certified Scrum Master

2014

Certified Scrum Product Owner

2015

Google Squared — Digital Marketing

2016

Skills

Risk Management

Product Strategy

FinTech

Digital Commerce

Payment Processing

Compliance & Regulatory

Team Leadership

B2B2C Strategy

API Integration

Process Automation

Data-Driven Solutions

Cross-functional Collaboration

Agile/Scrum

Global Platform Scaling

Extracurricular

Director

Equal Chance

Non-profit supporting education access in Cambodia. Leading initiatives to improve educational opportunities for underserved communities.

2018 - Present

Guest Speaker

PPA Conference, London

Presented on product management best practices and fintech industry trends to industry professionals.

2014